About Black Magic Consulting
Senior practitioners each with 25–30 years of experience across enterprise architecture, commerce platforms, and production systems integration. Now shipping AI into production for the same kind of clients.
Our Story
Black Magic Consulting was founded by engineers who've shipped through every hype cycle of the last two decades — SOA, cloud, microservices, headless. We built the commerce platforms and integration systems underneath all of them, for brands like AT&T, Burberry, Michael Kors, RH, and dozens of mid-sized manufacturers and distributors.
That experience spans enterprise architecture, commerce, data, and the integration work that ties them together. It gives us something most AI consultancies lack: pattern recognition. We're deep in the current AI wave — MCP servers, LLM workflows, process automation — and we know where these projects actually break: between the demo that sold them and the production system expected to run the business.
Our clients have an operational problem they want solved, not an AI strategy to admire. Most have already been pitched and can't tell which vendor will actually ship. We're the practitioners they bring in to separate real from rehearsed, say which parts to buy versus build, and stick around long enough for their team to own it. We don't sell anything other than our work.
Our Values
Strategic Rigor
Every recommendation is backed by decades of pattern recognition across enterprise architecture, commerce, and production systems. We don't guess.
Honest Assessment
We'll tell you "don't do this" when that's the right answer. No vendor conflicts, no hidden agendas.
Technical Excellence
We build integrations, automations, and commerce systems, not just advise on them. MCP servers, Entra ID and API work, composable storefronts. Hands-on.
Knowledge Transfer
We succeed when your team can own and evolve what we build. No dependency, no long-term lock-in.
Our Team
Devon Hillard
Founder & Principal
With over 25 years building enterprise commerce platforms, Devon has guided brands like AT&T, Burberry, Restoration Hardware, Canon, and Michael Kors through complex technology transitions.
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Russell Moore
Managing Director
Russell leads AI strategy and large-scale modernization engagements, helping leadership teams figure out which AI opportunities are real and ship the ones that are.
James Urbati
VP of Strategy
James leads strategy engagements for mid-market companies making decisions about AI, commerce, and digital transformation. Background spans advisory, go-to-market, and operational leadership.